Description

Since 1954, the leading lingerie and beachwear brand synonymous with “Made in Italy” luxury. Founded in Bologna by the corset-maker Ada Masotti, after sixty years La Perla remains dedicated to a refined and sensual woman who aims at expressing and underlining her femininity in a self-confident, sophisticated and elegant way. Since its establishment, the Company has expanded rapidly. Today the Company sells its products worldwide through a selected network of company-owned Retail stores, franchisees, wholesalers, department stores and online. Its offerings include a wide array of products, corsetry, lingerie, swimwear and loungewear. A more concentrated assortment for Men is also available whilst a new concept beachwear and swimwear mens collection launched in 2014 at Pitti Uomo.