Description

Settled in France in 1968, Lille to be precise, this fanatic of art, fashion, and architecture had no intention of waiting for success…he wanted to live his era to its fullest. At the young age of fifteen, Serge Cajfinger spent his days merchandising YSL’s shop windows and those of the neighbouring stores.In 1974 he decided to open, with his mother and aunt Paule, a multi-label boutique called PAULE KA. This shop carried all the future fashion `greats’ such as Alaia, Montana, Mugler, and Kenzo. The influence of these Parisian labels and Serge’s relationship with various clients sharpened his knowledge of the female body and informed him of women’s wants and desires.In 1987, Serge Cajfinger left Lille to begin another adventure on his own. He established the PAULE KA label in Paris, in the Marais. A style code rapidly emerged: the use of black and white, which through the seasons, evolves from monochromatic flashes to pastel tones. The skirt suit, the bow, the organza, and the famous black dresses have remained the signature style of PAULE KA for the past twenty-five years.The accessory collections are timeless. The signature basket, created in 1995, has been re-invented each season (it pays hommage to the lovely Audrey Hepburn who wore one with her mink coat). Together with the new “it-bag,” the ‘CABAS KA,’ with its famous silver and gold zipper, these accessories seduce their audience more and more each year.Located since 2007 at 223 Rue St Honoré, this fashion house preserves its influential presence in the heart of French creation, and continues to anchor its identity abroad.