M.H. Alshaya Co. is a leading international franchise operator for over 70 of the world’s most recognised retail brands including Starbucks, H&M, Mothercare, Debenhams, American Eagle Outfitters, P.F. Chang’s, The Cheesecake Factory, Victoria’s Secret, Boots, Pottery Barn and KidZania. The company operates over 3,000 stores across diverse customer sectors: Fashion & Footwear, Health & Beauty, Food, Optics, Pharmacy, Home Furnishings and Leisure & Entertainment.
Alshaya’s stores can be found in markets across the Middle East and North Africa, Russia, Turkey and Europe and the company employs more than 46,000 people from over 110 nationalities.
The company has established itself as the industry leader across these territories through a combination of local market understanding and a comprehensive commitment to customer service. Growth in each of its operating divisions and brands is supported by continuous investment in talent and infrastructure. It applies best practices in retail operations, merchandising, marketing, information technology, logistics, real estate, human resources and financial controls.
M.H. Alshaya Co. is the retail business of the Alshaya Group, which was founded in Kuwait in 1890 and today represents one of the most dynamic companies in the Middle East. In addition to its retail operations, the Alshaya Group is active in a number of other sectors including real estate, automotive, hotels, trading and investments.
Based in the Head Office in Kuwait and reporting to the Chief Executive Officer, the Chief Marketing Officer will be given the mandate to set and direct the communication and customer management across all brands and regions of Alshaya Retail.
-To lead and manage a number of departments including Internal & External Communication, Corporate Communication, Corporate Marketing, Customer Care, CRM, Digital and Social Media.
-To effectively manage budgets, set KPIs and be accountable for the overall performance of those departments.
-To understand the changing market dynamics and to implement the strategies to achieve pre-set objectives as determined by the CEO.
-To ensure consistency of product & service delivery; ensuring with the management that all brands, stores, staff and processes comply with Alshaya corporate standards.
– A minimum of 20 years’ senior experience related to CRM, communications, marketing and customer support with large MNCs.
-Thorough knowledge of marketing principles, including digital and social media.
-A demonstrated track record of success and performance.
-Knowledge and experience with a large retailer is preferred.
The Skills & Experience
-Superior strategic planning and organizational skills with a hands-on execution style.
-Impeccable communication and presentation skills.
-Strong influencing skills & excellent negotiator and mediator.
-Very strong leadership skills, a charismatic leader.
-Proven track record of delivering success through teamwork.
-Builds a personal rapport with all stakeholders, including the team of chief officers, personnel and suppliers.
-An excellent change agent, using a style of management that mentors/coaches staff to inspire their best performance.
-Multi-national / multi-cultural experience gained living overseas (preferred).
Source - Kuwaitjobs
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