Apple Iphone 7 Launch

Apple has officially announced the iPhone 7 today. The new iPhone features a design that's very similar to last year's iPhone 6S (and the year prior's iPhone 6), with a rounded aluminum body. But what's entirely new is the phone's water resistance, which means you can get the iPhone 7 wet without worry. Also new is the long-rumored dual camera system, stereo speakers, and a darker black color scheme. And, as expected, the iPhone 7 does not have a headphone jack, rendering countless 3.5mm headphones useless with the device (or requiring the use of an adapter).

The new phone may look very similar to last year's models, but instead of the matte metal finish we've become used to it, it has a glossy, mirrored design. The new color is called Jet Black and is much darker and richer than the Space Black of years past. Apple is also releasing a standard black model, along with gold, silver, and rose gold.

Apple has redesigned the iconic home button for the iPhone 7, making it force sensitive, like the Force Touch trackpads used in recent MacBook laptops. The phone has also gained the Taptic Engine haptic feedback system from the Apple Watch, which provides different vibration feedback for various alerts.

The company says the new dual camera system allows for true 2x optical zoom without loss of image quality. Apple also says that the new device has improved battery life compared to its predecessors.

Apple says the new phone will be available for purchase on September 16th, though preorders start today, so you won't have to place an order in the middle of the night as in years past. The device was revealed by Apple's Twitter account ahead of being announced on stage, a rare blunder for an Apple product launch. Apple's launch event is still going on, so we'll be updating this article with more information as it becomes available.

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