Latest News
- In Just Two Years, The Civil Service Bureau Sees A Surge Of 10,0...
- Kuwait's Commitment To Combat Human Trafficking
- Kuwait's Announces Modernizing Renewable Energy Update
- Kuwait Society Of Engineers And Indian Embassy Address Engineer...
- IMF And World Bank Align On Kuwait's Economic Growth
- Nepalese Domestic Worker Commits Suicide
- Traffic Light Labeling For Packaged Foods Unveil By Kuwait
- Nazaha Unveils 49 Forged Certificates In 5 Years
- One Injured And Two Killed In An Abdali Road Accident
- Finance Ministry Approves ‘Afiya 4’ Health Insurance Tender With...
- KOC Clinches 63 Rig Contracts Worth $670 Million
- MoE Approves 169 Committees To Test 40,000 High School Students...
Snapchat, New Marketing Tool In Kuwait
Searching for means to promote their products, investors and companies in Kuwait have turned their attention to the video messaging application 'Snapchat' to spread word on their services. Speaking to KUNA, business owners and customers expressed their views regarding marketing via Snapchat, noting that the application provided and an extra dimension for promoting products especially with the inclusion of Snapchat personalities, avid users who promote and provide inputs on products.
Meshari Al-Shallahi, a Snapchat marketer and product advertiser, said that Snapchat is gaining momentum amongst other social media applications, affirming that customers' numbers were increasing. Food, clothing, and makeup are the most sought products on Snapchat, said Al-Shallahi, adding that application provides data necessary for business owners to adjust their plans for showcasing products and services.
The fact that Snapchat offers a short-time period for business owners to present their service require a certain type of talent, said Al-Shallahi who stressed that the application provides a transparent and unaltered review for products. On the customers' point of view, Snapchat user Sarah Al-Ali said that the application has been a massive hit with Kuwaitis becoming the "new fad".
Those using Snapchat for marketing are very aware that their popularity and ways presenting their products determine how well they fair in this type of business, said Al-Ali.
Snapchat is a video messaging application initially released in 2011 and created by Evan Spiegel, Bobby Murphy, and Reggie Brown, former students at Standford University. The application allows users to take photos or videos and edit them with text or drawings. Snapchat allows users to utilize 10 seconds edited images and videos and post them on the application servers.
Source : KUNA
Trending News
-
Eid Al Fitr 2024: Crescent Moon Not Sighted In Sau...
08 April 2024
-
Kuwait Implements Home Biometrics Services Ahead O...
14 April 2024
-
When Will Eid Al Fitr 2024 Take Place In Qatar, Ba...
08 April 2024
-
On Sunday, The Meteorological Department Warns Of...
07 April 2024
-
Kuwait Airways Provides Update On Flight Schedule...
14 April 2024
-
Winners Of Kuwait National Assembly 2024 Elections
06 April 2024
-
Gathering For Eid Al-Fitr Prayers: Kuwaiti Citizen...
10 April 2024
-
Kuwait Airways Introduces Convenient Home Luggage...
15 April 2024
-
Bay Zero Water Park Kuwait: Summer Season Opens Ei...
11 April 2024
-
An Egyptian Expat Dies At Kuwait's Airport
11 April 2024
Comments Post Comment