Latest News
- Ministry Of Information Partners With Private Media For Election...
- Kuwait's Amir Visits National Guard
- The Revocation Of Citizenship Requires Thorough Scrutiny And Ver...
- Tragic Accident At Construction Site Claims Two Lives In Mirqab...
- Carpentry Workshop, Illegal Plastic Factory Seized At Al-Salmi S...
- Kuwait Fire Force Issues Warning Amid Unstable Weather Condition...
- The Ministry Creates Nine Electronic Services For Entrepreneurs
- EU Considers Schengen Visa Waiver For Kuwaiti And Qatari Citizen...
- Weather Warning: Intermittent Rainfall, Thunderstorms, And Stron...
- Kuwait's Nazaha Leads In Anti-Corruption Education, Earns UN Rec...
- Visit To The Ministry Of Defense By HH The Amir
- Payscale Alternative Discussed; No New Amendments Made
Kgl Signs Deal With Al-nazaer Company
Kuwait and Gulf Link Transport Company (KGL) has announced the signing of a cooperation agreement with Al-Nazaer Company as part of its strategy to provide the best advertising services to its customers through the company’s buses, which opens the doors for local and regional companies to advertise their products.
On this occasion, Adnan Dashti, Director of Public and Government Relations at KGL, said that the cooperation agreement with Al-Nazaer Company is in line with the company’s interest in developing the use of ads on the company’s buses in innovative ways, allowing KGL to keep up with the latest advertising trends.
Dashti pointed out that this agreement will contribute to the development of the mobile advertising sector through the bus service routes. This will help companies, in cooperation with Al-Nazaer, to promote and market their products in smart and innovative ways in the local market.
This will contribute to enter a new competitive market in innovative ways and at nominal prices that will help all customers advertise at the lowest prices. Dashti said that the agreement between KGL and Al-Nazaer will contribute to the development of the company’s plans to provide distinctive advertising services for large companies and small business owners, noting that the company will provide all support to small and medium enterprises through nominal prices: “we will provide special support to small business owners, in an effort to improve the local business environment by encouraging entrepreneurship.”
Dashti said that the selection of KGL for Al-Nazaer as a strategic partner in the development of bus advertising is because Al-Nazaer is a national company and one of the best companies in the region in this field. Dashti elaborated by saying that the company’s strategy is based on the competence of each company, each in its own field of expertise. He added that the specialization and the role of each party in the partnership is the basis of developing the local market to be at par with other more modern markets, hence the importance of this partnership in developing the advertising environment.
Abdul Mohsen Yousef Al-Rifai, Director of Public Relations and Marketing at Al-Nazaer Company, said: “Through this partnership, we have gained a vital role in marketing KGL buses for those interested in promoting their products and advertising in smart and innovative ways. Kuwait has a high reputation for providing superior services both locally and internationally. Al-Rifai said that over the 38 years, since it was founded in 1973, Al-Nazaer has been a pioneer in boosting the local Kuwaiti market and achieving significant developments through its series of services in various media fields and introducing the latest technological means that have never been used in the region.
Al-Rifai added: “What makes us proud is our ability to use traditional and digital processes and apply the latest technology to create any kind of media content, such as high-quality printing, whatever you need, be sure that Al-Nazaer will meet your highest standards. A mix of quality and excellence characterizes our work.” Al-Rifai concluded by saying: “As the first Kuwaiti company to introduce voice and video recording, digital signage solutions to the commercial sector, we are aiming to provide, along with KGL, our advertising expertise with innovative solutions for the local market. The cooperation of the logistics sector and advertising companies is one of the foundations of achieving the vision of His Highness the Amir Sheikh Sabah Al-Ahmad Al-Sabah that Kuwait is a modern financial center in the region.
SOURCE : ARABTIMES
Trending News
-
Kuwaiti Banks Announces Ramadan Working Hours
06 March 2024
-
What Is The Future Of Expats In Kuwait ?
10 March 2024
-
Six Countries Have Announced The First Day Of Rama...
10 March 2024
-
India Is On The Verge Of Becoming A Semiconductor...
07 March 2024
-
Seismic Network Dismisses Earthquake Reports In Ku...
05 March 2024
-
Ramadan Crescent Will Not Be Visible In Kuwait
07 March 2024
-
Ramadan Begins From Monday In Kuwait After The Cr...
10 March 2024
-
MOI Relents On Granting Visit Visa To 'certain' Na...
09 March 2024
-
Student Run Over And Dies Instantly
04 March 2024
-
Arrest Warrant Against Expat Father Who Flees Kuwa...
04 March 2024
Comments Post Comment